Message Analyser
What does it do?
This tool provides a rigorous critique of your tender response text. It checks that your main message is clear, explicit and evidence backed, and that all promises made within the document are measurable and credible.
When would I use it?
Use this tool once you have a draft response that needs to be improved in its messaging, making your output clearer and more streamlined.
How to use it
- Upload your document to the tool and submit your query.
- The tool will:
- Pull out your main message and check if it’s clear, explicit, and evidence-backed.
- Identifiy your top five messages, then challenge whether they’re strong, substantiated, and client-focused.
- Test every promise or commitment to see if it’s concrete, measurable and credible.
- Review your value proposition and differentiation, spotting where you sound generic or undifferentiated.
- Assess the emotional impact of your wording and whether it will trigger the intended client reaction.
- Give specific, prioritized edits you can apply immediately to sharpen clarity, persuasiveness, and impact.
Top tips for best results
- Use a near-finished draft when using this tool as it will use all available context to help shape your final tender submission.
- Utilise the suggested fixes the tool gives to instantly boost your responses credibility.